Almost a month have past by in the year of 2019 and it’s only 11 months left to create something spectacular and memorable. For us it’s been a creative and fun start with tons of ideas on how we can develop Swedish Eco. Now it’s time to break it down, focus and prioritize.
The word of the year is transformation
For us, we see Swedish Eco as a journey, a transformation and a process and not something that is done. We are not at the end station, It’s more like we have just boarded the train and during 2019 we will work hard on following topics:
- Create a more including and diversified brand
- Release Swedish Eco Manifesto
- Come up with a strategy of how we can inspire, educate and of course learn along the way
- Learn about materials, what is the most sustainable material and how can we be sure that our products is sustainable
Question our products. What material is the most sustainable, the most comfortable. What products should we offer?
Sustainability – what is a sustainable brand
- Process rather than
- Sustainability
- Responsibility
- Product Development
- Material
- What kind of products
- Collaborations
- Inspire, educate and learn
- Transformation
- Accessibility
- Manifesto